Every February, people gather to celebrate the Super Bowl, Black History, love, groundhogs and more. But for us, one of the things we look forward to most is gathering alongside 10,000 startups, tech leaders and brands from around the world for two days of inspirational content, education, and networking, spanning 10 stages, 100+ sessions, and social events, at Startup Grind Global.
On February 11-12, the cred team headed down to the historic Fox Theater and Century Cinema in Redwood City to experience one of our favorite events of the year. Successful founders and executives from some of today’s most beloved companies like Rent the Runway, Reddit, Uber, Adobe, Zoom, Plaid, Poshmark and more took to the stage to share how they’re grinding in their spaces, and to provide valuable insights and actionable advice for other startup grinders to apply to their own companies.
Some of our favorite tips and sessions included: Create a great product and the rest will follow.
Their sustainable startups believe in creating great consumer experiences to drive acquisition. They discussed that sustainable brands are up against companies who use propaganda to drive consumer perspectives around plastic packaging or plastic waste, and that to grow in this space you have to have a product that is differentiated and have an impact. Razgaitis and Silverman shared that most progress and momentum to date is because of the consumer’s voice, and consumers have been receptive to adopting new products that help our planet.
The takeaway: The consumer voice really matters.
Read the full article here: credpr_startup grind 2020